Shop by occasion
How it works
Try on
Choose up to three wedding and bridesmaid dresses, in any mix, and we'll post them to you to try on in your own time. It's £75, which comes off an order placed within 30 days, plus a £150 deposit refunded once the dresses are back.
Make it yours
Buy your dress to keep, and many can also be hired, from four days. Everything arrives by tracked delivery, and hire returns are easy with our prepaid returns.
We're here all the way
From trying your favourites to the morning of the wedding, we're here to help. Message us any time, or book a styling session with Amelia Taylor.
Try it on first
You can't judge fit, weight or movement from a photograph. So choose up to three wedding and bridesmaid dresses, in any mix, and try them on at your own pace, over four days. It's £75, which comes off an order placed within 30 days, plus a £150 deposit refunded once the dresses are back.
Styled by Amelia Taylor
A one-to-one session with stylist Amelia Taylor, who picks out looks to suit you and your day, from our collection and beyond. If you order with us afterwards, £50 comes off your order.
Amelia's edit
This month's favourites, chosen by Amelia.
Bridal, more thoughtfully
We buy from independent designers in considered quantities. Trying on first means you're more likely to get the right dress first time, which means fewer returns and less waste. Prefer to hire? Many dresses can be hired from four days, with dry-cleaning and returns included.
Real brides
The sisterhood of the dress
Why one bride chose a pre-loved Vivienne Westwood icon, complete with that Galaxy cape.
Your questions, answered
What if I'm not sure a dress will fit?
That's what try-on is for. Try up to three wedding and bridesmaid dresses, in any mix, before you decide. It's £75, which comes off an order placed within 30 days, plus a £150 deposit refunded once the dresses are back.
Can I buy and hire here?
Yes. Most of our dresses are to buy and keep, and many can also be hired, from four days. You'll see the hire option on the dress itself if it has one. Jewellery and gifts are to buy.
How is my dress delivered?
Everything goes by tracked delivery. If you're hiring, your dress arrives on the first day of your hire. We suggest starting your hire 2 to 3 days before your wedding, so there's time to try it on and nothing to worry about. Then send it back with the prepaid returns we include.
Can I have it altered?
Yes. Get in touch and we'll point you to our recommended alterations partners. Hired dresses can have temporary length alterations, case by case.
Can I talk to someone first?
Of course. Talk to us through the chat or the contact page, or book a styling session with Amelia Taylor.